Job Title:

BDE – New Business

Function:

Reach Group

Department:

Reach Packaging  

Reporting to:

Head of Sales

Role Purpose

Reach Packaging is one of Ireland’s leading suppliers of customised and generic food-to-go packaging, catering disposables, branded bags, boxes, gift wrap, hygiene products and more to businesses throughout the country. Our customer base includes local coffee shops, take aways and fashion retailers as well as nationally recognised brands in both food, grocery and fashion. Our recent acquisition of Paramount Packaging has added the extra category of Industry and Pharma to our customer base and product offer. 

The BDE – New Business will be responsible for identifying and acquiring new business opportunities for Reach Packaging. This role focuses exclusively on prospecting, generating leads, and converting potential clients into new business, driving the company’s growth in both new markets and sectors. 

Role Responsibilities (Overview)

• Identify New Business Opportunities: Research and prospect potential customers across various sectors to generate new business leads and opportunities for Reach Packaging.

• Sales Generation: Develop and execute strategies to win new clients and increase market share for Reach Packaging.

• Lead the Sales Process: Manage the entire sales process from initial contact to deal closure, ensuring a smooth transition from prospect to customer.

• Customer Needs Assessment: Understand the needs of potential clients and propose tailored solutions, including new product offerings or innovative packaging solutions.

• Networking and Market Expansion: Build and expand a network of contacts, attend industry events, and engage with potential customers to promote Reach Packaging’s services and solutions.

• Develop Sales Strategies: Create and execute a comprehensive sales plan to maximize new business opportunities.

• Market and Competitor Analysis: Stay informed about industry trends, competitors, and market conditions, and adjust strategies accordingly.

• Reporting and Forecasting: Provide regular updates on sales performance, progress towards goals, and forecasts to the Head of Sales.

• Collaboration with Internal Teams: Work closely with internal teams to ensure that new business initiatives align with company goals and product capabilities. 

Experience & Qualifications (Minimum Experience & Essential Knowledge)

• 5+ years proven experience in new business development, with a track record of successfully acquiring new customers and growing sales pipelines.

• Experience in generating leads and closing sales, particularly within the packaging sector (preferred but not required).

• Strong understanding of market dynamics, trends, and customer needs analysis.

• Exceptional negotiation, communication, and relationship-building skills.

• Self-motivated with the ability to work independently and proactively pursue new business opportunities.

Skills

• Sales Strategy and Planning: Expertise in developing and executing sales strategies that align with company goals and market opportunities.

• Lead Generation and Prospecting: Skilled in identifying and generating new business leads through targeted outreach and relationship-building techniques.

• Negotiation and Closing: Proficient in leading negotiations and utilizing closing techniques to secure profitable deals.

• Market Research and Competitor Analysis: Strong ability to conduct market research and analyze competitors to inform decision-making and identify new opportunities.

• Time Management: Exceptional at managing multiple leads and sales activities simultaneously, ensuring timely follow-up and successful deal closure.

• Attention to Detail: Focused on maintaining accuracy in reporting, customer proposals, and sales documentation.

• Motivated and Goal-Driven: Demonstrates a strong drive to succeed and achieve targets in a competitive market.

• Interpersonal Skills: Excellent communication and relationship-building abilities, capable of engaging and influencing key stakeholders at all levels within the organization.

EQUALITY, DIVERSITY & INCLUSION

Mediahuis Ireland values the enrichment that comes from a diverse workforce and seeks to promote equality, prevent discrimination and protect the rights of everyone. We are committed to fostering an environment of equality, diversity and inclusion in our organisation and welcome applications from all individuals. Additionally, we can make reasonable accommodations for a person with a disability during the recruitment process.

Mediahuis Ireland is an equal opportunities employer.